The Pininfarina Book

The Pininfarina design firm of Turin celebrates their 85-year history, a family saga of ingenious designers, spanning three generations.

For 85 years now, the name “Pininfarina” has stood for first-class Italian design and is synonymous with unmistakable style. In the early decades, this was true, especially for cars, but more recently it also applies to architecture, industrial design, mobility, and sustainability. Design of the highest quality - for Pininfarina this has always meant technological expertise, functionality, innovation, and, not least, Italian elegance.

To visually celebrate the history and influence of Pininfarina, there is no one better suited than a man who has made his own unmistakable mark on automotive photography, Günther Raupp. He studied painting and art history and has spent 30 years photographing cars for Ferrari’s official calendars, As a star photographer and connoisseur of industrial design, Raupp showcases a company that embodies true italianità.

• Other-worldly designs with spectacular concept drawings and breathtaking photographs
• 85 years of history and the whole spectrum of Pininfarina design - a book for design aficionados and professionals, photophiles, car fans, and everyone who enjoys true elegance